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From 294TL

Fabulous Beasts

From 344TL

Heaven Official's Blessing

From 344TL

Nailoong

From 540TL

A Mortal's Journey

From 491TL

Fei Ren Zai

From 344TL

Tales of Herding Gods

From 1,129TL

Bilibili Little Television

From 638TL

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Genshin Impact

From 393TL

Honkai Star Rail

From 344TL

Zenless Zone Zero

From 442TL

Tears of Themis

From 387TL

Variety Shows

Keep Running

From 344TL

Have Fun

From 589TL

The Treasured Voice

From 1,718TL

Ace vs. Ace

From 3,436TL

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CCTV Spring Festival

From 638TL

Chinese Traditional Handicraft

From 785TL

Character IP Brand

huahuadehua

From 1,172TL

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huahuadehua

We have pioneered the "New Guochao Alchemy" — with a global design language, we deconstruct local cultural elements in diverse ways.

Through daily products featuring a highly recognizable visual system and a perfect combination of functional aesthetics, we transform the cute giant panda into a social currency of the times.

We redefine the map of Sichuan's trendy culture with multi-dimensional innovation, which is not only a fashion rebirth of the panda image, but also a contemporary interpretation of the aesthetic value of the East.